Everyone who's ever purchased a new TV or plans to in the future should know about the annual television pricing cycle., the huge tech show that happens every January, is when new TVs are announced each year. So at this point, in late February, we've gotten a look at the , but the new models haven't started shipping. New TVs don't arrive until spring or even summer, and that's when prices peak. Currently, we're at the point in the annual cycle where 2021 TVs are still available, and to make way for more recent models that are just around the corner. The cycle starts again in the new year.
If you want the latest and greatest technology, you're probably already set on a 2022 model. However, if you want the best value, a better move is to buy a 2021 TV now, before they disappear. A 2021 TV at a given size or price will generally have similar picture quality and features to its 2022 counterpart.
Luckily, there will still befor the next month or two, but you'll have to jump on them when you see them, as this will most likely be the last time to snag a bargain on a new TV until prices drop again in the fall.
If I buy a 2021 model now, what am I missing?
To put it succinctly, not too much. There's always something new around the corner, but changes from year-to-year are usually incremental. If you worry about missing out on the latest and greatest tech, it should give you peace of mind that even if something really new hits the market, it's going to be very expensive.
Newfrom and are a good example. They combine OLED displays with quantum dot technology, and claim higher brightness and better color compared to current OLED TVs. One of these new sets might sound enticing, but QD-OLEDs will come with a premium price tag, so they might be tough to recommend over more-affordable OLEDs like the .
In 2022, traditional OLED TVs are arriving in untraditional sizes. This year, LG introduced the, the smallest OLED on the market, while also laying claim to the largest OLED available with the .
TVs are also on the rise and could deliver close-to-OLED picture quality, but the new models we know about so far will also be expensive. The Sony are the company's first models with mini-LED, and the has a new kind of slimmer mini-LED backlight, but none of them will be cheap. Samsung, TCL and Vizio are expected to announce more TVs later this year, many of which will use mini-LED, but we doubt they'll offer huge improvements over the 2021 models.
Also rolling out across the country is, aka ATSC 3.0. This is free over-the-air 4K TV, and it's moving forward quite quickly -- it might already be available in your city. In 2022 we'll see more TVs cost less than ever. Don't feel you need to rush to upgrade, or get those specific models however, since in the worst case you'll be able to buy a cheap external tuner and connect that to your TV.
There's also. While 2.1 has several new technologies that are great, it's not going to make any current TVs obsolete (unless it's a , but that's yet another story). As long as your current TV works with your current sources, you should be fine.
Really old TVs, older than 10 years, might have issues connecting to modern Roku or , then you might need to upgrade if you want to use one of those.and , but there's no real workaround for that. If your TV doesn't work with a new
Are you happy with your TV?
Forget all the new tech. If your TV works and you're happy with it, keep it. Don't feel any pressure to upgrade.
Modern TVs are, on average, brighter and have better picture quality than the TVs from a few years ago. Unless you're the type of videophile who wants toand fixates on and , however, you probably don't need a new TV.
The pressure to upgrade is pervasive in our tech culture, but TVs tend to last (and be perfectly functional) longer than most devices. They don't, for example, have batteries that lose capacity like-- or have wires that wear out like . A TV from five or even 10 years ago likely works fine, though it might not look as good as the current . So again, if that's not a huge deal for you, you can likely keep what you have for a few more years.
This is even true when considering new consoles, theand . If you've got a PS4, Xbox One or any console connected via HDMI, the new consoles should work fine. They might look better on a new TV, but .
If your TV is having issues, or you just want something larger, that's a different story. New TVs are much cheaper per inch than TVs of the past. You'll be able to replace your current TV with something the same size, looks better and is cheaper than your old TV. Or you can pay the same amount as your old TV and get something that's far bigger.
When is the best time to buy a TV?
TV sales are the biggest in the fall and culminate on Black Friday and Cyber Monday. There are always some incredibly cheap on offer, but that's not the whole story.
First of all, the TVs that get the huge discounts are usually either no-name brands, or low-end models from name brands. They're fine if you just want a cheap TV, but they're not going to offer theof an even slightly higher-end model. go on sale as well, but deep discounts on those are less common.
Second, massive discounts on TVs are rare in general. It might be counterintuitive, but TVs typically don't have much mark-up. There isn't a lot of profit in a $500 TV. So unless the store is trying to clear out stock, you shouldn't expect a gigantic drop in price even during sales. Plenty of good discounts are available, they're just not going to be "50% off" or similar, unless there's a specific reason that model is getting such an extreme discount. Or it's a doorbuster in limited quantities.
Third, most big companies don't allow stores to offer their own pricing. This is called UPP, or unilateral pricing policy. It means that a TV from that company is going to cost the same, whether it's on Amazon, in Best Buy, or anywhere else. Well, anywhere else that wants to continue selling TVs from that company. If this sounds sketchy, it is, but that's a topic.
All in all, is it worth upgrading your TV?
Here's the short version:
Get a new TV now if:
- Your current TV is having issues, or is too old to connect to a streaming service like Netflix.
- You're willing to buy from a place that has a price-match policy, in case there's a sale.
- You want something bigger than what you have now.
Don't get a TV now if:
- Your current TV works fine.
- There's literally anything else you need or want to spend money on.
If you've got the itch for something new, but you're still on the fence, consider giving your TV a bit of a makeover. If you've never adjusted the settings,and will probably make your TV look better than it ever has. That might tide you over for a bit.
And if you finally decide that, yes, you're ready to buy a new TV now, we at CNET do have someand .
As well as covering TV and other display tech, Geoff Morrison does photo tours of cool museums and locations around the world, including nuclear submarines, massive aircraft carriers, medieval castles, airplane graveyards and more.